On May 16, Baidu released the "2021 Environmental, Social and Governance (ESG) Report". The full text of the report is more than 56,000 words, which is divided into six parts, showing the company's practice results in the field of ESG in the past year from the perspectives of corporate governance, talent development, data security and privacy, environmental responsibility, social responsibility and so on. Robin Li, founder, chairman and CEO of Baidu, said that he hoped that ESG concept would not only stay at the strategic level, but also become the starting point and cornerstone of Baidu's culture and actions. "We must have long-term patience when facing macro issues like ESG". According to the report, Baidu has been continuously controlling harmful information on the Internet for many years. In 2021, Baidu intercepted 56 billion malicious messages annually, intercepted fraudulent websites and apps to reach 27 million users, and protected citizens' personal information from malicious disclosure 220,000 times a day.
According to the report, Baidu continues to improve its corporate governance and ESG management system, adhere to business ethics, and comprehensively improve its ability to resist risks. In 2021, it passed the ISO 37001 anti-bribery management system certification, requiring all domestic suppliers to comply with the "Baidu Supplier Sustainable Development and social Responsibility System", and the signing rate of "Integrity Agreement" among domestic suppliers reached 100%.
In order to strengthen data security and privacy protection, Baidu has set up a data management committee, which is the decision-making and execution body of the company's top-level data management. It is responsible for making important decisions about the company's data management, formulating relevant systems and norms of data management, publishing data management standards, and reviewing related usage behaviors in daily operations. In 2021, Baidu won the "Data Security Governance Ability Evaluation" excellent grade by the China Academy of Information and Communications Technology.
In addition, Baidu uses AI technology to ensure network ecological security, and builds an industrial intelligent and systematic security architecture in the era of AI around computing power, algorithms and data. Baidu has obtained network security level protection level 4, ISO 27017 cloud security management system and other information security certification, its product security certification proportion of 87.2%. Baidu has participated in the formulation of 141 key standards in areas such as deep learning, federated learning, AI application technology, big data, and cybersecurity.
In 2021, Baidu announced that in 2030 to achieve the group's operational level of carbon neutrality target, in six aspects of data center, office buildings, carbon offset, intelligent transportation, intelligent cloud, supply chain, comprehensive construction of the 2030 carbon neutrality target scientific path. In August 2021, Baidu successfully priced and issued its first $1 billion sustainability bond to further improve the environmental performance and social impact of Baidu's operations in China. The report shows that in 2021, Baidu green license purchase volume reached 500,000 KWH, office buildings through ISO 50001 energy management system certification.
In his speech at the ESG report, Li said, "We continue to explore the carbon reduction path of autonomous driving and intelligent transportation and other businesses, and will deposit them into systematic methods and capabilities, and open them to the society." Baidu's "car road" program will solve the problem of transportation carbon emissions from the root. At present, in the core city of Baoding 176 traffic light intersections, has realized intelligent adjustment of traffic light release time. The quantitative study on the effect of intelligent transportation carbon emission reduction jointly conducted by Baidu and the Scientific Research Institute of the Ministry of Communications shows that the average carbon emission reduction achieved by each intelligent intersection is about 138.6 tons/year, and the emission reduction rate is 20%-30%. If the 300 intersections in the city are calculated, the annual carbon emission reduction can be achieved by 41,600 tons, which is equivalent to the carbon dioxide emissions produced by 14,000 private cars in a year.
In terms of talent development, women
account for 39.3 percent of Baidu's employees and 43.2 percent of its
management positions. Baidu has recruited more than 3,500 students and
graduates through intern recruitment, spring campus recruitment, autumn campus
recruitment and overseas campus recruitment. During the reporting period, no
employee or contractor was injured or injured, and no employee suffered from
occupational diseases.
In terms of service quality, Baidu's online complaint handling rate is 100 percent. National industrial development research center, ministry of industry and information security electronic intellectual property center jointly issued the "China high artificial intelligence value of patent and innovation driving force analysis report, an application for a patent for baidu AI number has more than 13000 pieces, AI patent grant more than 3600, four consecutive years in terms of patent application and grant AI first in China. Last year, Baidu's "Key technologies for cross-modal Semantic Understanding with knowledge enhancement" won the second prize of National Technological invention. IAM (Intellectual Asset Management), an international authoritative Intellectual property media, reported Clarivate's intelligent Driving Patent analysis report Self-Driving Vehicles Patent Landscape Study, Baidu ranks first in the world for autonomous driving patent applications (by family) and second in the world for intelligent transportation patent applications (by family). By the end of 2021, Baidu Github had led 21 open source organizations, led more than 1,000 open source projects, contributed more than 18,000 community contributors, and obtained more than 370,000 Stars.
In terms of social welfare and charity, Baidu donated a total of 221 million yuan to charities in 2021, including flood relief donations and community medical supplies in Henan and Shanxi provinces. Baidu was awarded the Capital Charity Award by the Capital Charity Association.
In recent years, Baidu has focused on using
technology to solve social problems. According to the White Paper on China's
Artificial Intelligence Talent Training, the talent shortage in the AI industry
is as high as 5 million, and the shortage will persist for a long time under
the standard of highly interdisciplinary talents. Based on the industrial
practice, Baidu established a platform for AI talent training -- Baidu Pine
Cone School, established a close cooperation mechanism with the Ministry of
Education, and actively carried out industry-school cooperation and
collaboration projects. Last year, Robin Li announced to train 5 million AI
talents for society in five years, and Baidu has trained more than 1 million AI
talents so far.
Liu Meng, General representative of the Asia-Pacific Region of the United Nations Global Compact, believes that Chinese enterprises are playing an increasingly important role in the implementation of the 2030 Agenda for Sustainable Development. "I am very pleased to see the important measures and progress of Baidu in the ESG field in recent years. For example, Baidu released the human rights system in November 2020, the anti-corruption special report and the carbon neutrality target in March and June 2021, and the annual ESG report for three consecutive years. Earlier this year, UN Secretary-General Antonio Guterres warned the world that "the information highway is blocked by hatred and lies" and called for the establishment of a global governance system based on the application of new technologies to people. "I believe that Chinese Internet companies, such as Baidu, will do more to help safeguard cyber security, protect data privacy, protect citizens' rights and interests, and build a healthy global online ecosystem, and make positive contributions to improving the global governance system of new technologies that put people first."
Report link: BaiduEnvironmental, Social and Governance (ESG) Report 2021
5月16日,百度发布《2021年环境、社会及管治(ESG)报告》, 报告全文56000余字,分为六个部分,从公司治理、人才发展、数据安全与隐私、环境责任、社会责任等角度展现过去一年公司在ESG领域的实践成果。百度创始人、董事长兼首席执行官李彦宏表示,希望ESG 理念不仅停留在战略层面,而是成为百度文化与行动的出发点和基石,“面对 ESG 这样的宏观命题,我们必须持有长期主义的耐心”。报告显示,百度多年来持续治理网络有害信息,2021年百度年均拦截各类恶意信息560亿次,拦截涉诈网站及APP触达用户量2700万次,日均保障公民个人信息免遭恶意披露22万次。
报告显示,百度持续完善公司治理与ESG管理体系,坚守商业道德,全方位提升企业抗风险能力。2021年,通过ISO 37001反贿赂管理体系认证,要求所有国内供应商遵守《百度供应商可持续发展及社会责任制度》,国内供应商《廉洁协议》签署率达 100%。
为加强数据安全与隐私保护,百度成立了数据管理委员会,作为公司顶层数据管理的决策和执行机构,负责决策公司数据管理重要事项,制定数据管理相关制度、规范等,发布数据管理标准,并审核日常运营中相关使用行为。2021年,百度获中国信息通信研究院“数据安全治理能力评估”优秀级。
此外,百度以AI技术保障网络生态安全,围绕算力、算法和数据,构建起AI时代下的产业智能化、体系化安全架构。百度获得了网络安全等级保护四级、ISO 27017云安全管理体系等多项信息安全认证,旗下产品安全认证比例达87.2%。百度参与了深度学习、联邦学习、AI 应用技术、大数据、网络安全等领域的141 项重点标准制定。
2021年,百度公布2030年实现集团运营层面的碳中和目标,在数据中心、办公楼宇、碳抵消、智能交通、智能云、供应链六个方面,全面构建2030年碳中和目标的科学实现路径。2021年8月,百度成功定价发行首笔10亿美元可持续发展债券,进一步提高百度在中国运营的环境绩效和社会影响。报告显示,2021年,百度绿证采买量达50万千瓦时,办公楼宇通过ISO 50001能源管理体系认证。
李彦宏在ESG报告致辞中提到,“我们持续探索自动驾驶和智能交通等业务的减碳路径,并将其沉淀为体系性的方法和能力,向社会开放。”百度打造的“车路行”方案,将从根源上解决交通碳排放问题。目前,在保定核心城区的176个红绿灯路口,已实现智能调整红绿灯放行时间。百度与交通部科学研究院联合进行的智能交通碳减排效果量化研究显示,每个智能路口实现平均碳减排量约138.6 吨/年,减排率为20% ~
30%。若按照全市300个路口计算,全年可实现碳减排量4.16万吨,相当于1.4万辆私家车行驶1年产生的二氧化碳排放量。
在人才发展方面,百度女性员工占比39.3%,管理职位中女性占比达43.2%。百度通过实习生招聘、春季校园招聘、秋季校园招聘、海外校园招聘,共计录用超过3500名在校生与毕业生。报告期内,百度未发生员工或承包商伤亡事故,且未出现员工患职业病的情况。
在服务质量方面,百度在线投诉的处理率为 100%。国家工业信息安全发展研究中心、工信部电子知识产权中心联合发布的《中国人工智能高价值专利及创新驱动力分析报告》,百度AI专利申请数量已超过 13000 件,AI
专利授权量超过 3600件,连续四年在AI专利 申请量和授权量方面蝉联中国第一。去年,百度“知识增强的跨模态语义理解关键技术”获国家技术发明二等奖。国际权威知识产权媒体 IAM (Intellectual Asset Management) 报道了科睿唯安的智能驾驶专利分析报告Self-Driving Vehicles Patent Landscape Study, 百度自动驾驶专利申请(按族) 排名全球第一,智能交通专利申请(按族)排名全球第二。截至 2021年年底,百度 Github 累计主导21个开源组织,累计主导的开源项目数量超过1000个, 社区贡献者超过1.8万个,获得star数量超过37万个。
在社会公益与慈善方面,2021年,百度慈善捐款总额达2.21亿元,包括向河南、山西水灾救助捐款及社区医疗物资捐赠。百度获得首都公益慈善联合会颁发“首都慈善奖”荣誉。
近年来,百度一直致力于用技术解决社会问题。《中国人工智能人才培养白皮书》显示,AI行业人才缺口高达500万,在高度跨学科复合型人才的标准下,人才短缺将会长期存在。百度从产业实践出发,建立AI人才培养平台——百度松果学堂,与教育部建立紧密合作机制,积极开展产学合作协同项目。去年,李彦宏宣布五年内为社会培养500万AI人才,截至目前百度已经培养AI人才超过100万。
联合国全球契约组织亚太区总代表刘萌认为,在落实2030年可持续发展议程的过程中,中国企业正在发挥越来越重要的作用。“我很欣喜地看到近年来百度在ESG领域的重要举措和进展,如2020年11月发布了人权制度,2021年3月、6月相继发布了反腐败专项报告和碳中和目标,连续三年发布年度ESG报告。联合国秘书长古特雷斯今年初曾向全世界发出‘信息高速公路被仇恨和谎言堵塞’的警讯,并呼吁建立以人为本的新技术应用全球治理体系。我相信,以百度为代表的中国互联网企业将会在助力维护网络安全、数据隐私保护、保障公民权益以及打造全球网络健康生态方面有更多作为,为完善以人为本的新技术全球治理体系作出积极贡献。”
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